{"id":114331,"date":"2020-10-02T17:39:00","date_gmt":"2020-10-02T20:39:00","guid":{"rendered":"http:\/\/diariotextual.com\/inicio\/?p=114331"},"modified":"2020-10-02T17:45:39","modified_gmt":"2020-10-02T20:45:39","slug":"el-frepam-cuestiona-al-municipio-por-convenio-con-empresa-de-publicidad-foranea","status":"publish","type":"post","link":"https:\/\/diariotextual.com\/inicio\/index.php\/2020\/10\/02\/el-frepam-cuestiona-al-municipio-por-convenio-con-empresa-de-publicidad-foranea\/","title":{"rendered":"El Frepam cuestiona a Di N\u00e1poli por convenio de $500 mil con empresa de publicidad for\u00e1nea"},"content":{"rendered":"\n<figure class=\"wp-block-table\"><table><tbody><tr><td>El concejal Gustavo Estavilla, del Frepam, cuestion\u00f3 que la <strong>municipalidad de Santa Rosa<\/strong> haya contratado por <strong>$500 mil<\/strong> a una <strong>agencia de publicidad de la ciudad de Buenos Aires<\/strong> para la creaci\u00f3n, dise\u00f1o y manejo de redes de la marca <strong>\u201cSanta Rosa municipio\u201d. <\/strong><br><br>Estavilla plante\u00f3 si no hubiera sido mejor el Compre Pampeano en vez de contratar a una firma que no es de la provincia. <br><br>\u201cEn el Bolet\u00edn Oficial del mes de agosto ( BO. N\u00b0 316) nos encontramos con un convenio entre la municipalidad de Santa Rosa y una firma de la ciudad &nbsp;de Buenos Aires denominada \u201cLeman Trade S.A.\u201d (firmado por la&nbsp; Sra. Daniela Forti, propietaria de www.tresdmentes.com.ar ). Este convenio es por m\u00e1s de $500.000 y est\u00e1 destinado a la creaci\u00f3n, dise\u00f1o, manejo de redes de la marca \u201cSanta Rosa municipio\u201d, revel\u00f3 Estavilla. <br><br>\u201cNos preguntamos: \u00bfLa municipalidad no puede hacerse cargo del desarrollo de su propio nombre\/marca? o en su defecto, \u00bfno hay en Santa Rosa una empresa &nbsp;o agencia de publicidad que lo pueda hacer? Creemos que s\u00ed, en ambos casos\u201d, sostuvo. <br><br>\u201cEl Compre Pampeano y el Compre Local no deber\u00edan ser solo expresiones de deseo, sino una realidad constante en la gesti\u00f3n de la cosa p\u00fablica. &nbsp;Adem\u00e1s de ser un desprecio al capital intelectual local, constituye una &nbsp;pr\u00e1ctica que consideramos ampliamente err\u00f3nea y que esperamos que esta administraci\u00f3n corrija\u201d, reclam\u00f3.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u201cEntendemos las necesidades comunicacionales que pudiera tener la municipalidad, como tambi\u00e9n entendemos que son tiempos donde cada centavo invertido debe redundar en beneficios para las y los ciudadanos, en todos &nbsp;sus aspectos. Y no es este convenio un paso en ese sentido\u201d, agreg\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El concejal Gustavo Estavilla, del Frepam, cuestion\u00f3 que la municipalidad de Santa Rosa haya contratado por $500 mil a una agencia de publicidad de la ciudad de Buenos Aires para&hellip;<\/p>\n","protected":false},"author":7,"featured_media":105550,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,11,8],"tags":[],"class_list":["post-114331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-es-noticia","category-que-pasa","category-politica"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Frepam cuestiona a Di N\u00e1poli por convenio de $500 mil con empresa de publicidad for\u00e1nea - Diario 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