{"id":304953,"date":"2025-08-22T09:12:37","date_gmt":"2025-08-22T12:12:37","guid":{"rendered":"https:\/\/diariotextual.com\/inicio\/?p=304953"},"modified":"2025-08-22T19:17:17","modified_gmt":"2025-08-22T22:17:17","slug":"calzatex-repunto-ventas-con-la-promocion-por-el-mes-de-las-infancias-pero-el-panorama-sigue-sombrio","status":"publish","type":"post","link":"https:\/\/diariotextual.com\/inicio\/index.php\/2025\/08\/22\/calzatex-repunto-ventas-con-la-promocion-por-el-mes-de-las-infancias-pero-el-panorama-sigue-sombrio\/","title":{"rendered":"Calzatex repunt\u00f3 ventas con una promoci\u00f3n 2&#215;1, pero el panorama sigue sombr\u00edo: \u201cHay un parate fenomenal\u201d"},"content":{"rendered":"\n<p><strong>Calzatex<\/strong>, la empresa textil instalada en la ex Calzar de Santa Rosa, repunt\u00f3 sus ventas gracias a una <strong>agresiva promoci\u00f3n de 2&#215;1 por el Mes de las Infancias<\/strong>, pero su propietario, <strong>Gustavo Moreno<\/strong>, dijo a Diario Textual que <strong>el panorama sigue sombr\u00edo<\/strong>. \u201cHay un parate fenomenal que nunca he visto en la historia. No aparece el principio de mes, ni el julio de los aguinaldos y el consumo est\u00e1 completamente aplastado\u201d, dijo.<\/p>\n\n\n\n<p>La firma produce desde 2023 zapatillas y zapatos en el Parque Industrial de Santa Rosa. Actualmente cuenta con 45 empleados y empleadas. A principios de agosto, para levantar las ventas, lanz\u00f3 una agresiva promoci\u00f3n de 2&#215;1 en toda su l\u00ednea de calzado, que incluye zapatillas de entre 10 y 12 mil pesos, para el Mes de las Infancias. El contacto para la compra se realiza trav\u00e9s de la p\u00e1gina web oficial www.miniskids.com.ar.<\/p>\n\n\n\n<p>\u201cEl 2&#215;1 gener\u00f3 m\u00e1s de 200 ventas en La Pampa. En la provincia hac\u00edamos 15 o 20 ventas mensuales. Y la tienda online hac\u00eda ventas por 60 a 80 pares mensuales. Con lo cual pasamos a vender en 10 d\u00edas unos 230 y pico de pares. Es buen\u00edsimo pensando en la recepci\u00f3n que tuvo en la gente\u201d, dijo Moreno.<\/p>\n\n\n\n<p>\u201cEsto no nos genera una facturaci\u00f3n importante, ni resolvemos los problemas, pero ayud\u00f3. Ahora es como que ya est\u00e1 en declive nuevamente. Ayer, las ventas fueron en todo el d\u00eda 9 pares\u201d, revel\u00f3. <\/p>\n\n\n\n<p>\u201cEl contexto sigue igual: hay un parate fenomenal que nunca he visto en la historia. No aparece el principio de mes, ni el julio de los aguinaldos y el consumo est\u00e1 completamente aplastado. Pas\u00f3 el D\u00eda del Ni\u00f1o y la ca\u00edda fue brutal en las ventas. Veremos ahora el cambio de temporada, pero si no hay un cambio en las pol\u00edticas del Gobierno nacional para que se empiece a recuperar un poco el bolsillo de la gente, esto va a seguir as\u00ed\u201d, dijo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Calzatex, la empresa textil instalada en la ex Calzar de Santa Rosa, repunt\u00f3 sus ventas gracias a una agresiva promoci\u00f3n de 2&#215;1 por el Mes de las Infancias, pero su&hellip;<\/p>\n","protected":false},"author":7,"featured_media":240585,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,12],"tags":[],"class_list":["post-304953","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-es-noticia","category-sociedad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Calzatex 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