{"id":314982,"date":"2025-12-09T18:13:00","date_gmt":"2025-12-09T21:13:00","guid":{"rendered":"https:\/\/diariotextual.com\/inicio\/?p=314982"},"modified":"2025-12-10T07:21:58","modified_gmt":"2025-12-10T10:21:58","slug":"calzatex-mas-complicada-cada-dia-se-profundiza-mas-la-crisis","status":"publish","type":"post","link":"https:\/\/diariotextual.com\/inicio\/index.php\/2025\/12\/09\/calzatex-mas-complicada-cada-dia-se-profundiza-mas-la-crisis\/","title":{"rendered":"Calzatex, m\u00e1s complicada: \u201cCada d\u00eda se profundiza m\u00e1s la crisis\u201d"},"content":{"rendered":"\n<p><strong>Gustavo Moreno<\/strong>, propietario de la empresa de calzados <strong>Cazatex<\/strong> que se instal\u00f3 en la ex Calzar de Santa Rosa, dijo a Diario Textual que la situaci\u00f3n es <strong>\u201ccada vez m\u00e1s complicada\u201d<\/strong> por la ca\u00edda de ventas y advirti\u00f3 que \u201ccada d\u00eda se profundiza m\u00e1s la crisis\u201d del sector. Sostuvo que est\u00e1 haciendo <strong>\u201cun gran esfuerzo<\/strong>\u201d para sostener los empleos.<\/p>\n\n\n\n<p>El rubro calzado es uno de los que peor la est\u00e1 pasando. Apertura indiscriminada de importaciones, aumento de costos fijos y ca\u00edda de ventas por menor poder adquisitivo de la gente generan un combo explosivo para el sector.<\/p>\n\n\n\n<p>Calzatex abri\u00f3 sus puertas en 2023 en Santa Rosa para producir zapatillas y zapatos en el predio de la ex Calzar del Parque Industrial de Santa Rosa. Arranc\u00f3 con 45 empleados y empleadas y hoy el plantel ronda las 37 personas. <\/p>\n\n\n\n<p>A principios de agosto, para levantar las ventas, lanz\u00f3 una agresiva promoci\u00f3n de 2\u00d71 en toda su l\u00ednea de calzado, que incluy\u00f3 zapatillas de entre 10 y 12 mil pesos, para el Mes de las Infancias. La medida trajo algo de alivio, pero no alcanz\u00f3 para revertir el mal momento que atraviesa el rubro.<\/p>\n\n\n\n<p><strong>-\u00bfC\u00f3mo est\u00e1 la situaci\u00f3n de la empresa?-consult\u00f3 Diario Textual a Gustavo Moreno.<\/strong><\/p>\n\n\n\n<p>-Venimos complicados. Cada d\u00eda se profundiza m\u00e1s la crisis.<\/p>\n\n\n\n<p><strong>-\u00bfHubo achique de personal?, \u00bfc\u00f3mo viene el tema pago de salarios y aguinaldo?<\/strong><\/p>\n\n\n\n<p>-Estamos haciendo un esfuerzo para sostener los puestos. Debemos la \u00faltima quincena que cerr\u00f3 el viernes, y se abonar\u00e1 en esta semana. El aguinaldo ser\u00e1 en la segunda mitad del mes.<\/p>\n\n\n\n<p><strong>-\u00bfActualmente qu\u00e9 cantidad de empleados tiene Calzatex?<\/strong><\/p>\n\n\n\n<p>-Son 37 personas. No hubo despidos, sino gente que se retir\u00f3.<\/p>\n\n\n\n<p><strong>-\u00bfLas ventas c\u00f3mo vienen?<\/strong><\/p>\n\n\n\n<p>-No repunta. Es dif\u00edcil sostener. Si no hay un cambio en las pol\u00edticas del Gobierno nacional para que se empiece a recuperar un poco el bolsillo de la gente, esto va a seguir as\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gustavo Moreno, propietario de la empresa de calzados Cazatex que se instal\u00f3 en la ex Calzar de Santa Rosa, dijo a Diario Textual que la situaci\u00f3n es \u201ccada vez m\u00e1s&hellip;<\/p>\n","protected":false},"author":7,"featured_media":240585,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,11,12],"tags":[],"class_list":["post-314982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-es-noticia","category-que-pasa","category-sociedad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Calzatex, m\u00e1s complicada: 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